More visitors. More opportunities. Let's be ready.
The Cumberland Valley Visitors Bureau (CVVB) is working to grow tourism and bring more visitors and their spending to our communities. But attracting visitors is only half the equation. We also want to help our hospitality partners prepare to welcome them.
Introducing STAFF UP!
To help our hospitality partners capitalize on these opportunities, we're launching STAFF UP!, a periodic alert highlighting upcoming events expected to bring significant visitor traffic to Cumberland County.
Our goal is to help hotels, restaurants and other businesses anticipate demand, plan staffing and deliver a great visitor experience.
Visitor counts are preliminary estimates and include athletes, coaches, families and spectators traveling from outside Cumberland County.
At a recent Destination Sales Sub-committee meeting, we heard from two organizations helping to shape the future of sports tourism in our region:
Keystone Athletic Complex plans to open two turf fields by fall 2027, with six additional grass fields coming in fall 2028. Once complete, the complex projects 139,000 annual visitors.
Carlisle Family YMCA Aquatics Center has become a premier destination for competitive swimming and water polo, recently securing a multi-year partnership with PSAC to host swimming championships through 2030. The YMCA offers partnership opportunities for area hotels.
Both organizations have benefited from CVVB grant support, helping build the infrastructure to attract more visitors to our region.
This content is sourced from
Carlisle Area Chamber of Commerce
. It reflects the author's views and has not been edited by our newsroom. It may have been generated using AI assistance.
